Ecomondo Trade Fair Setup In Rimini For LGH Group Holding

For LGH Group Holding, we created a powerful emotional communication campaign for the annual Ecomondo trade fair in Rimini.

LGH is a major group established a few years ago, which demonstrates its commitment and passion every day through projects, research activities, and tangible results—successfully balancing today’s market demands and challenges.

The group was born from the alliance of five companies: Aem Cremona, Asm Pavia, Atem Lodi, Cogeme Rovato and Scs Crema.

For the annual Rimini fair, LGH entrusted Form The Creative Group with the development and design of their exhibition stand, in line with the communication principles of their advertising campaign.

For this edition, LGH requested a strong emotional message conveying the concept: "We put our heart into it."

Form The Creative Group hit the mark by creating a stunning bench with a beautifully designed heart at its center. It attracted the attention of all visitors passing by, prompting them to stop and take souvenir selfies.

Meanwhile, a video wall displayed images and useful information to best showcase LGH’s projects. For the more tech-savvy and curious attendees, two interactive touch totems were available, offering access to detailed information about the company and its services. And what about the rest of the setup? A unique spectacle—only Form could bring it to life with such glossy lacquer finishes and impeccable attention to detail in every component.